Social Impact in Emerging Markets – A pos-pandemic world

Social Impact in Emerging Markets – A pos-pandemic world

Date: 27/01/2021



08:00 am (Monterrey Time)

09:00 am (Bogotá Time)

11:00 am (Curitiba Time)

5:00 pm (Moscow Time)

7:30 pm (Mumbai Time)

Language: English


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In a post-pandemic world, constantly changing, the business environment needs to reinvent itself.

It is necessary to look at the social impact of business actions, as well as consider the development of the entire set of stakeholders: the company’s success must be aligned with the success of society as a whole.

In this webinar, with experts from Russia, Colombia, Brazil, India and Mexico, they will discuss perspectives on the subject from the point of view of emerging markets and the BSIEM 2021 program will be presented, with its immersions for university students in different continents.




Gustavo Loiola
Brazil – ISAE Business School

Gustavo Fructuozo Loiola is a PhD candidate in Business Administration at EAESP / FGV, holds a Master’s degree in Sustainability and Corporate Governance from ISAE/ FGV, specialization in Administration and International Business and a degree in Advertising from the Federal University of Paraná.

He has always valued international experiences as part of his education, having a specialization in Innovation and Entrepreneurship from the University of California (USA), Project Management from George Washington University (USA), as well as immersions in Smart Cities in the city of Nantes in France and Business to the Base of the Pyramid by the University of Externado of Colombia.

Since 2014, as an ISAE / FGV employee, he has been involved in international expansion projects, development of startups and new businesses, and coordinates the institution’s Sustainability area, responsible for the relationship with United Nations programs and international partnerships as the Development Goals, the PRME and the Global Compact. He is a visiting professor at ISAE, Unisecal and FGV Online, in disciplines related to innovation, entrepreneurship, leadership and sustainability.



José Alexander Mosquera Manchola

Colômbia – University Externado

Industrial Engineering, MBA of University Externado de Colombia, deep background in strategy consulting base on innovation addressing to Sme´s.

Currently Director of EMI (Emerging Markets Initiatives), international program addressed to foreigners’ students coming from universities around the world in order to participate in Social workshops with Sme´s and communities in Colombia.

Coordinator of the International Program “Bop Challenge” addressing to promote the creation of products/services in the Bop markets, professor of “Transforming Small Business””, trainer of the Program “Rural associativity” with Finagro (Rural government agency) and trainer of the program “Green and inclusive Business” in alliance with GIZ and Sena (Education government Institution). Developer of the program “Circular Business” CB and “Social Profitable Business” SPB in alliance with Yunus Social Business Center (YSBC).



Nirja Mattoo

Índia – SPJIMR

Dr.Nirja Mattoo holds a Master’s Degree in Social Work from College of Social Work, Nirmala Niketan, Mumbai and a PhD in Social Science from the University of Mumbai. During her career spanning over 38 years, she has worked in the leadership position in various National and International non-profit organisations like Indian Council of Social Welfare, Aga Khan Welfare board, CASP-PLAN International and CASP India as Executive Director. She was deputed to attend an International Policy Advocacy Course at School of International Training (SIT) World Learning, Centre for Citizen Advocacy & Advocacy Institute, USA.

She represents on the Boards of several organisations like Save the Children, Child Fund India, External Expert on the Internal Quality Assurance Cell –TISS and member of BOS in HSNC Cluster Universities.

As an Associate Professor (Adjunct Faculty) she teaches CSR & Sustainability, Social Entrepreneurship and Development Issues, to the Post Graduate Executive Management Program (PGEMP), Post Graduate Program for Development Management (PGPDM) and Int. students for Business and Social Impact in Emerging Market (BSIEM).



Karina I. Astorga Carrasco

México – University of Monterrey

Director of Entrepreneurship at University of Monterrey fostering entrepreneurship with social and economic impact in the ecosystem through the Entrepreneurship Hub and the Yunus Innovation Pathway Center.  She studied her master’s in international studies in Thunderbird and undergraduate degree in international business in Tec de Monterrey; she also has specialization in tech commercialization and entrepreneurship in Babson  and Kassel U in Germany.  She has been a professor in entrepreneurship and international markets for more than 18 years at UDEM and UANL.  She is a highly connected actor for the ecosystem of entrepreneurship and open innovation in Mexico leading the initiative WIDE (Woman Innovation Driven Entrepreneurship) in Nuevo Leon. Her passion in teaching and global collaboration is  to inspire, connect and develop entrepreneurs with great impact goals for the world.



Natalia Yankovskaya


Head of the Business Communication Department, the Institute of Business Studies, Russian Academy of National Economy and Public Administration (RANEPA)


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